Step 01 · Introduce

Introduce X39 Naturally and with Confidence.Introduce Your Quiz.

You have learned what matters most to them. Follow with one question and one statement.In the Pre-Game, you started showing up as yourself and posting with a plan.
Now offer something interactive: a one‑minute quiz that lets people talk about themselves.

How is this conversation starting?

The Goal

Introduce X39 with one question and one statement, tied to something they shared.

Avoid

Explaining everything at once. Say enough to spark curiosity, then stop and let them respond.

Ready When

They ask, “What is that?” or want to know more. That is your cue for Step 2.

The Goal

Share a one-minute quiz that fits the people who follow you and the people you want to attract.

Avoid

Posting your order link or explaining X39 in the post. Let the quiz start the conversation.

Ready When

Someone comments the keyword or messages you. That is your cue for Step 2.

Step 1 · Online

Post a One‑Minute Quiz.

Each quiz asks about them, sends their free customized results, and shares their answers with you.
Copy a post, add a photo or short video, and share it as a feed post or reel.

Before You Post

Add a Photo or Video to Your Post

  • A photo of you in action: training, outside, with your family or your animal.
  • A photo of you being you. A natural photo you took, not a product shot or an AI-generated image.
  • A short video of you, one minute or less. Talk about what you love, what you are working on, or what you just learned.
  • A compliant video, such as a short clip of David Schmidt or an interview.

Anyone · Comment QUIZ

Human Performance Quiz

Human performance is how you sleep, recover, focus, and keep up with the life you want.

What is your human performance, and how can you take it to the next level?

Take this one-minute quiz to find out. Comment QUIZ and I will send the quiz to you.

Your quizzes live in your CRM. Your CRM is what sends their free results, saves their answers for you, and starts your emails, so set up your CRM account before you share a quiz.

Give one clear ask: end your post with one ask, such as “Comment QUIZ.” Put it on the screen in your video or story, not only in the caption, because many people never read the caption. Skip “link in bio.” People who find you on Facebook rarely see it.

If a post is not getting seen: Facebook and Instagram may show posts that ask people to comment for a link to fewer people. Meta, which owns both, calls this “engagement bait.” If that happens, change the last line to “Message me and I will send the quiz to you.” They send you a direct message, and you reply with the quiz link.

After you post: answer every comment first, and send the quiz to everyone who commented your keyword. Step 2 shows you how, including how to reach people who liked your post but did not comment. Once a week, review how your posts did. See Every Week in the Pre‑Game.

Step 1 · Online

Or Start with a Poll.

A poll takes one tap, so far more people answer a poll than comment on a post.
The people who choose the struggle answer have just told you what they want to change.

01

Post a Poll Story

Post a story with a photo of you and a Poll sticker. Ask one everyday question with two answers. Keep it light and real, with no product in it.

02

See Who Voted

Open your story and swipe up. Instagram and Facebook show you who voted and which answer each person chose.

03

Message the Struggle Answer

The same day, message the people who chose the struggle answer. Skip anyone who is already with LifeWave.

04

Offer the Quiz

If they say it happens most days, offer your quiz. If they say yes, send the quiz link, then follow Step 2.

Poll Ideas

Pick the poll that matches your quiz.

Make it entertaining. Pair your poll with a real moment from your day, like a selfie or a funny caption. People vote when they are entertained.

Sleep

“How did you sleep last night?”

Like a babyNot great

Message the people who chose the green answer:

“Saw you tapped not great 🙃 Rough night, or is that most nights?”

Energy

“When does your energy crash?”

I do not crashAbout 3 p.m.

Message the people who chose the green answer:

“Saw you said 3 p.m. Is that most days, or just this week?”

Recovery

“After a workout, I feel…”

Ready for moreSore for days

Message the people who chose the green answer:

“Sore for days is no fun. Is that after every workout, or only the hard ones?”

Focus

“How is your focus today?”

SharpFoggy

Message the people who chose the green answer:

“Saw you said foggy. Is that most afternoons, or just today?”

When they say it happens most days, offer:

“I made a quick one-minute quiz that shows what would make the biggest difference for you. Want me to send it?”

Ask one simple question

“Have you heard of X39?”

Respond with one simple statement

“It is a patch that uses light to support your human performance.”

Conversation Prompts

Bridge to X39.

Select the prompts below.

1The Bridge

Your bridge line

“I would like to share something that has helped me.”

“I would like to share something I have been building.”

Need to tie it back to their desired transformation?

“You mentioned ________. I would like to share something that has helped me.”

“You mentioned ________. I would like to share something I have been building.”

2Then

You

Have you heard of X39?

Them

No. What is that?

You

It is a patch that uses light to support your human performance.

You

I have partnered with LifeWave, a human performance tech company.

Coach’s Note

You can’t create desire in someone, you can only find it. So you qualify instead of convince.

Not now is not never. Stay in touch, because seasons change.

YOUR LIGHT
GLOBAL

Learn it. Use it. Share it.

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Added to your conversationEach step you select adds to it.